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Building Your Personal Brand

Read on for the latest tips, tricks, and skills that are most in demand for today's executive assistants and administrative professionals.

Building Your Personal Brand

Building Your Personal Brand

ASAP Expert

Price: Included with Professional & Premium Memberships

0.1 CEU - 1 hour + Q&A

This webinar includes the on-demand recording; 1 bonus resource; and a certificate.

On the job hunt recently? It’s more competitive than ever for executive assistants to stand out in a crowded market. That’s why building a strong, authentic personal brand is no longer optional—it’s essential. This webinar is designed specifically for EAs who want to strategically craft and leverage their personal brand, both online and offline, to move their careers forward. You’ll discover how a well-developed brand can lead to greater respect, expanded responsibilities, higher earning potential, and new opportunities.

In this session, you will learn how to:

  • Build your personal brand in five key steps
  • Align your brand to support your leaders’ goals and boost your impact
  • Choose the right social media platforms to amplify your brand
  • Leverage AI tools to strengthen and streamline your personal brand

Who Will Benefit?

This webinar is perfect for any executive assistant looking to build or elevate their personal brand and use it to achieve their professional goals.

Level of Difficulty/Prerequisites:

This webinar will reference various social media and AI platforms. While not required, attendees may find it helpful to be familiar with the interfaces of LinkedIn, X, Threads, TikTok, Instagram, YouTube, ChatGPT, Gemini, and Canva.

Bonus Handout:  Leveraging a Personal Brand to Accomplish Your Professional Goals

Webinar FAQ

Webinars and courses require membership to attend. Some webinars are available to all members, including free. Certain webinars are exclusive to Professional & Premium Members (starting at $205/year). Courses are included with Premium Membership ($695/year) or can be purchased separately. Learn more about the differences between webinars and courses here, or visit our Resources page for a comprehensive list of training opportunities.  

Live sessions: You’ll receive a confirmation email from ON24 and My Webinars will have a direct link to join as well. 

On-demand: The post-checkout screen, your order confirmation email, and My Webinars will have links to the on-demand materials. 

Yes! Both the recording and certificate can be found under My Webinars. For live sessions, please wait 1 to 3 business days after the live session for these materials to be uploaded (you’ll receive them via email as well). If you can’t attend the live session, you will still have access to recording.